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Merchant fees for Yoga & Pilates Studios

Boutique yoga and Pilates studios run on a very different payment rhythm to big-box gyms. Most of your revenue arrives through a class-booking platform such as Mindbody, Momence, Glofox or ClassPass, where scheduling, memberships and card processing are bundled together. That means your real 'merchant fee' is often the payment rate built into the booking app, not a standalone terminal contract. Understanding where that fee sits is the first step to comparing it fairly.

Studios also juggle a distinctive revenue mix: prepaid 10-class packs, recurring memberships, casual drop-ins and high-ticket workshops or teacher training. Each is charged differently, and aggregators like ClassPass pay a set rate per visit rather than your shelf price. On this page we break down indicative card-processing costs for studios, why booking-platform bundling matters, and the questions owners most often ask before switching providers or renegotiating their setup.

Reformer Pilates studio with a front-desk iPad taking a class-pack payment
Indicative blended rate for yoga & pilates studios
Roughly 0.9%-1.9% of card turnover, blended across in-app, terminal and aggregator payments
Indicative only — your actual rate depends on your card mix, average ticket and volume. Not a quote and not a guarantee.

Why yoga & pilates studios fees sit where they do

Studios rarely pay a single rate. Payments taken inside a booking platform often carry a bundled processing fee at the higher end of the range, since scheduling and CRM are folded in. Direct eftpos or terminal taps for drop-ins can sit lower. Recurring membership debits and large prepaid packs spread fixed costs over bigger tickets, trimming the effective percentage. ClassPass and other aggregators pay a fixed amount per booked visit, so those visits do not attract your normal merchant rate at all. The blend depends heavily on how much volume flows through each channel.

Average transactionWide spread: $20-$35 drop-ins, $150-$300 class packs, $1,000-$3,000 teacher training
Card volumeModerate monthly count, but concentrated in packs and recurring memberships rather than many small taps
Card mixMostly Visa and Mastercard online via the booking app; some eftpos taps at the front desk
SeasonalityStrong New-Year and post-holiday signup surge, plus shoulder-season workshop pushes

What to look for in a provider

Look for a setup that plays nicely with your booking platform rather than fighting it. If most payments already run through Mindbody, Momence or Glofox, the comparison is really about the processing rate inside that app versus routing some channels elsewhere. For front-desk drop-ins and workshop deposits, a simple tap terminal or a payment link can help. Favour providers with transparent recurring-billing handling for memberships, clear treatment of high-ticket teacher-training charges, and no lock-in that prevents you switching channels later. Always model your own channel mix before assuming any option is cheaper.

Common questions
Yoga & Pilates Studios payments, answered
Are my card fees included in Mindbody or my booking app?
Usually yes. Platforms like Mindbody, Momence and Glofox bundle payment processing into the app, so a percentage is taken automatically when a member or drop-in pays. That convenience can sit at the higher end of indicative studio rates. It is worth checking the exact in-app processing rate and comparing it against running some payments through a separate provider.
How are recurring membership payments billed and charged?
Recurring memberships are typically stored card-on-file and auto-debited each cycle through your booking platform or its payment partner. Each debit attracts a card-processing fee, though larger membership amounts spread fixed per-transaction costs over a bigger ticket. Reliable retry logic for failed cards and clear fee disclosure matter more here than chasing the lowest headline rate.
Do prepaid class packs reduce my merchant fees?
Indirectly, yes. A 10-class pack is one larger transaction instead of ten small drop-in payments, so you pay the fixed per-transaction component once rather than ten times. The percentage rate still applies, but the effective cost per class falls. Encouraging packs and memberships over casual single bookings can meaningfully lower your blended processing cost.
How does a ClassPass payout compare to a direct booking?
ClassPass pays you a set amount per booked visit, negotiated through the aggregator, rather than your full drop-in price. Because ClassPass collects from the member and remits to you, those visits do not run through your own merchant account or attract your usual card fee. The trade-off is a lower per-visit payout, so the economics differ from a direct, full-price booking.
Are card fees charged on teacher training and workshops?
Yes. High-ticket items like teacher training or intensive workshops, often $300 to $3,000, are processed like any other card payment and attract the percentage-based fee. On large amounts that fee is a real dollar figure, so some studios use deposits, payment plans or instalments. Compare how each provider handles big one-off charges and whether surcharging is permitted and disclosed.
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